Wattson Elements is growing! We are delighted to introduce to you Jim LaMarche, Director of Business Development for North America.

Jim, welcome to Wattson Elements !

- What is your role with WE?

JL : I am going to introduce Wattson Elements – Falco into the US Marina marketplace. My main role includes Business Development, Marketing and Sales. We are going through early stage strategic planning for the U.S. and I will be getting out to meet customers and partners in order to understand how we can best help them achieve their goals.

- What can you tell us about yourself and your background?

JL : My first job was cleaning boats and pumping gas at a marina on Lake Winnipesaukee, NH! Since then, I have owned and run boats my whole life both for leisure and as a professional captain. I currently keep a commercial fishing boat in Portsmouth, NH. My “tech life” has focused on the business side of developing and delivering solutions to market. I spent 15 years at Cisco Systems building partnerships in Sales and Marketing as well 3 years as start-up founder with an AI business.

- Why did you choose WE?

JL : I knew I wanted to focus on something entrepreneurial and something different. WE gives me a great opportunity to work in an environment that I love. Wattson Elements allows me the ability to help create real value in this special place where land meets water.

- What are your goals for 2020-2021?

JL : Professional – to establish WE- Falco as a leader in the US connected marina marketplace. Personal – to support my two boys as they thrive in their academic and sporting (hockey/lacrosse/fishing) endeavors and to support my wife in her careers - mental health awareness non-profit and artist.